My View: The PR business has learned some tough lessons in the age of Covid
The fallout over the national pandemic has cast a pall over our lives and our economy, as the world struggles to “get back to business.” Full Story: Phoenix Business Journal
Why The PR Campaign To Get Black Americans Vaccinated For Covid-19 Is Falling Flat
When the pandemic hit and we were in the early stages of quarantine and shelter in place orders, someone posted a video in a WhatsApp group I’m in of Black ex-pats here in Argentina. Full Story: Forbes
Why listening is a superpower for social media managers
Here are some ways to make sure that your brand building on social media is a two-way street with consumers. Full Story: PR Daily
Honest, grudging, or nonexistent: The PR apologies of 2020
If a mistake has been made and people are angry or upset because of it, the best way to move on is to offer an apology. Full Story: PR Week
5 Trends That Defined Social Media Communications in 2020
Public relations has never been more of a juggler’s act. Full Story: PR News – For Smart Communicators
What actually is public relations?
When crafting a marketing plan for your business, the term “public relations” (aka PR) may pop up as a strategy your team considers. Full Story: Reno Gazette-Journal
The importance of PR to protect and enhance reputations in a crisis
The pandemic has led to a predicted 11.2% annual decline in UK GDP, according to the OECD, with almost every sector affected by coronavirus. Full Story: Global Banking And Finance Review
Is PR a part of your marketing plan?
When you think about all your practice marketing options, public relations may not be the first you think of. Full Story: Dermatology Times
Seven Ways to Show Up Human in Your PR and Marketing Efforts
Are you telling stories that connect, or are you just marketing and promoting to your audience like an algorithm would? Full Story: MarketingProfs.com
Public relations trends to look out for in 2021
2020 has been challenging in the PR space, as most reporters have been writing about the elections, politics or issues related to COVID-19. Full Story: grbj.com
